frugging

frugging
= fund raising under the guise of research
The unethical practice of deliberate deception by fund raisers masquerading as market researchers. Respondents are often invited to take part in a survey as a lead-in to a presentation, or as an attempt to obtain information that could be used for donor leads or mailing lists. Compare sugging

Big dictionary of business and management. 2014.

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  • Frugging — In market research, frugging is fund raising under the guise of research . This behavior occurs when a product marketer falsely purports to be a market researcher conducting a statistical survey, when in reality the researcher is attempting to… …   Wikipedia

  • frugging — noun The process whereby a product marketer falsely purports to be a market researcher conducting a statistical survey, when in reality the researcher is attempting to solicit a donation …   Wiktionary

  • frugging — n. disco dance derived from the twist v. dance the frug; try and obtain donations and attempt other types of fundraising while acting as if conducting market research …   English contemporary dictionary

  • frugging — /ˈfrʌgɪŋ/ (say fruging) noun fundraising under the guise of market research where a survey is merely the introduction to an approach for a donation. {f(und)r(aising) u(nder the) g(uise of market research)} …  

  • Sugging — is a market research industry term, meaning selling under the guise of research . This behavior occurs when a product marketer falsely pretends to be a market researcher conducting a survey, when in reality they are simply trying to sell the… …   Wikipedia

  • frug — v. To solicit donations and attempt other forms of fundraising while pretending to conduct market research. Example Citation: Other protests come from the advertising research industry, which is furious about a venerable direct mail gimmick:… …   New words

  • Marketing research — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Маркетинговое исследование — Маркетинговое[1] исследование (англ. marketing research)  форма бизнес исследования и направление прикладной социологии, которое фокусируется на понимании поведения, желаний и предпочтений потребителей, конкурентов и рынков в диктуемой… …   Википедия

  • frug — frugger, n. /froohg/, n., v., frugged, frugging. n. 1. a dance deriving from the twist. v.i. 2. to dance the frug. [1960 65; of unexplained orig.; perh. akin to FRIG] * * * …   Universalium

  • List of Married... with Children characters — This is a list of characters in Married... with Children. The show revolves around Al Bundy, his wife Peggy, children Kelly and Bud, their next door neighbor Marcy, and her husband Steve Rhoades who leaves in Season 4 and is eventually replaced… …   Wikipedia

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